‘Family Trip to Lapland’ Facebook Like-farming Scam
The original site is no longer online; links go to the Internet Archive copy.
What the fact-checkers found
According to a post that is currently being shared on Facebook, you can win a family trip to Lapland just by liking, sharing, and commenting.
Supposedly, the prize includes flights as well as accommodation in a luxury cabin.
Here’s an example of the post:
Win a trip to Lapland in 2018
3 nights in Lapland with your family
return flights + luxury cabin
Like & sahare then comment “Lapland”
But, alas, the promised prize does not exist and those who choose to participate have no chance of winning any prizes.
In fact, the post is a typical like-farming scam as is the Facebook Page it comes from. Posts from such scam Facebook Pages are designed to collect as many likes as possible in the shortest possible time.
Once the Page has accumulated a large number of likes, it can then be resued to perpetrate other types of scams, this time to a much larger potential audience.
Or, the Page made be sold on the black market to other scammers, who will use it for their own needs.
Scam Facebook Pages like this one continue to be very common.
This video from the Hoax-Slayer YouTube channel explains how like-farming scams work:
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